We're Here for the Nurses Who Are Done With the Way It's Always Been Done
Reimagining HOW perinatal nurses learn – not just what they learn – through an embodied approach to psychological safety in healthcare
Trusted By Great Companies
Nurses deserve to thrive
As an L&D nurse of 15+ years, I’ve seen the toll it takes on all of us to want great care in a deeply flawed system. I know you’ve seen it, too: nurses, exhausted and emotionally depleted, giving everything they have and more. Patients, carrying their own traumas into the birth space, needing more than what we have to give.
It’s so hard being pulled in different directions, while a small, persistent voice inside of you insists, “There has to be a better way.” We know nurses hold incredible power. We all want a space where nurses can truly thrive; can feel respected, empowered, and resilient. How do we get there?
The trauma our patients experience, and the secondary trauma we experience caring for them, are two very real and interconnected. To some extent, we feel what our patients feel. When we don’t have the tools or support to process that, we can only absorb it. It stays with us long after the patient goes home, weighing us down emotionally, affecting how we show up not just at work but also in our everyday lives… into our own health and our family relationships.
You’re not alone.
Everyone is talking about trauma-informed care, but how do we apply those ideals to the messy, everyday reality of maternity care? How do we hold space for the difficult feelings that come up for us all, like shame or fear or doubt?
“You didn’t create this. You’re not to blame for this system. But nurses have more power than we think, and we can find a way forward together.”
This is our message and the support we offer.
This is about improving patient outcomes, and so much more. As a nurse, I spent years feeling frustrated and helpless at the bedside, wanting to improve care outcomes but not able to speak candidly from within the system.
I spent more years researching, workshopping, and practicing ways to give nurses real-world, actionable tools to take care of themselves, to heal, and to lead with confidence. I created The Birth Nurse to teach others how to create sustainable, supportive environments where nurses, patients, and the entire birth team can actually thrive.
When nurses are empowered and supported, the positive effects ripple outward. It transforms not only how we care for our patients, but how we are sending our patients back into their families and communities with a sense of trust, resilience, and empowerment in their healthcare.
We can prevent the majority of birth trauma.
We have the power to build a birth culture where trauma is addressed and mitigated, where support and healing are built right into the system. Nurses can thrive, not just survive. Patients go home feeling heard and valued. We all can feel cared for.
Birth trauma and secondary trauma are real risks for families and nurses, and research shows they are interconnected.
Nurses Can Prevent Birth Trauma
Welcome to the first and only trauma-informed program created just for L&D nurses.
Trauma-Informed Birth Nurse Program
Making a forever impact in hospitals & communities.
Nurse Leadership
Supports Team + Patients
Nurse leadership
invests in their staff
with TIBN Training…
TIBN training reduces secondary trauma in nurses...
Nursing Team
& Professional Team
...Reducing
trauma in patients
Birthing
Families
Less Trauma = Better Outcomes
for Everyone!
The benefits of trauma-informed care ripple out into our communities & through generations
- Through our DNA
- Family & community storytelling
- How our nurses & patients access healthcare in the future
- How our nurses & patients access their own well-being, longevity, & quality of life
MEASURABLE IMPROVEMENTS
in nurse well-being and patient outcomes!
Increased patient satisfaction & referrals
Reduced nurse turnover
Improved patient outcomes
(fewer preventable cesareans, injuries, & other complications)
Improved nurse engagement
I’m here to help you so you can help your team
To create deep and meaningful change (backed by science)
Innovative + Data backed
Trauma-Informed Birth Nurse Program (TIBN)
First of its kind, customizable and comprehensive TIC program. Increase staff engagement, emotional well-being, and improve birth outcomes!
Pro-Nurse & Nurse Taught
Trauma-Informed
Events & Workshops
Support your nurse team with trauma-informed care (TIC) 1-day workshops, whole-team learning, peanut ball training, and more!
Help your team feel informed & inspired
Have Mandy Speak at Your Upcoming Event!
Looking for a keynote or speaker for your event? Have Mandy inspire and motivate your audience!
Trainings and workshops from The Birth Nurse are thoughtfully created specific to the unique challenges faced by point-of-care perinatal nursing professionals: fostering care that better supports patient and nurse mental health.
“Every nurse needs to take this program. I have fallen in love with my job all over again. I found a way to make real, honest connections with people again. It’s so fulfilling”
T.I.B.N. Graduate
The Trauma Informed Birth Nurse (TIBN) Program is a catalyst for incredible outcomes!
Nurse came in with traumatic stress
They felt safe, seen, heard while learning trauma-informed care. They had a better understanding & attitude toward providing T.I.B.N. care.
They left with less secondary traumatic stress symptoms. And started to love their job & life again!
In turn better outcomes, nurse retention, & stats for the hospital.
Study Conclusions: Nurses have an ethical and professional responsibility to provide psychologically safe, equitable, individualized patient care. STS is an anticipated workplace hazard of the perinatal care profession that is covertly contributing to important workforce challenges. A trauma-responsive approach to trauma informed perinatal care education is of double benefit to nurses; it supports individual learning styles and stress during tough topics and promotes the mitigation of bias and inadvertent mistreatment for psychologically safe, equitable care standards. Effective perinatal education will address the multilayered and nuanced realities of psychological trauma during childbirth to create safer working environments for nurses.
Let’s reduce nurse burnout and improve patient care together.
As a Nurse Leader, you’ve seen it and probably experienced it yourself. When patients go through trauma, it weighs on us, too. The emotional toll can build up and contribute to burnout, turnover, errors, and worse outcomes. It’s heartbreaking—but it doesn’t have to be that way.
We’ve cracked the code. Our program shows you how to recognize the trauma your team is facing and how they fit into the bigger picture. Together, we’ll take steps to reduce burnout and the weight of secondary trauma, ultimately improving patient outcomes.
You don’t have to figure this out alone. We’ve got you.
Hey There,
BSN, RNC-OB, C-EFM, LCCE, NSI-L1
I’m Mandy Irby
Founder & CEO of The Birth Nurse®
I know this is a challenging topic.
Fortunately…
I speak nurse. With more than 15 years experience at the bedside, I offer a compassionate, empathetic, non-judgmental approach to improving how we care for ourselves and our patients. Nurses are the heart and soul of what I do, and it is my life’s work to make our profession safer, more sustainable, and more human – because you deserve that.
Yes, childbirth is magical. But the presence of a passionate, grounded, and deeply caring nurse? That’s transformative.
My mission is to help you fully understand the power you hold in every birth story—and to fiercely protect that influence so you can stay whole, well, and fully present in the work you love.
Listen in on the conversation
THE PULSE CHECK PODCAST
Pulse Check Podcast is bringing humanity back to medicine by sharing stories of what it’s really like to work in America’s healthcare system. Dive into American healthcare to investigate the abuse, control, and power. Stories of professionals in medicine at the hands of a powerful system full of trauma. Mandy and HeHe will give you a look at bringing humanity back to medicine
Listen Now On:
Can’t commit to a show recording or prefer to record your short story, opinion, podcast topic on our voicemail line. You can even remain anonymous!
Give it a try!
tel:+17815149915
Some of Mandy Irby’s Published Work
Internationally Recognized Speaker
Bring a trauma-informed perspective to your professional conference.
You want to care for your nurses and your patients.
You can do both. We’ll show you how!
Snag your FREE 10 Hidden Signs of Trauma in Labor PDF
Learn the 10 subtle signs of what trauma can look like in in the birth space and what you can do